On The Move 2015 – The Roadshow stops at the Università Cattolica
Monday 20 April 2015
April 20, 2015 – 14:30
Aula Cripta Aula Magna, Largo A. Gemelli, 1 – Milan
SUSTAINABILITY, SOBRIETY, SOLIDARITY New Milestones for Communication
A meeting to analyze how lifestyles and consumption patterns are changing, what the new trends in fighting waste are, and what role communication plays in promoting conscious and responsible purchasing choices.
How can we fight waste? How can we ensure food and water for the growing global population? What role can communication play in promoting more sustainable lifestyles and consumption patterns?
These and other questions will be addressed during the meeting, which is part of a series of events organized by the Pubblicità Progresso Foundation to engage young people at several Italian universities. A series of meetings designed to involve different groups and audiences with the goal of helping young people understand the importance of social communication and spread positive messages on issues like waste and sustainability.
Speakers:
Guido Merzoni, Dean of the Faculty of Political and Social Sciences, Università Cattolica del Sacro Cuore
Carla Lunghi, Professor of Social Communication, Università Cattolica del Sacro Cuore
Rossella Sobrero, Member of Pubblicità Progresso and member of Athena
Patrizia Catellani, Full Professor of Social Psychology, Università Cattolica del Sacro Cuore
Paolo Cattini, Head of Communication and Fundraising, Fondazione Banco Alimentare
Students from the Unconventional Marketing Laboratory, Università Cattolica
Alberto Contri, President of Pubblicità Progresso
Giancarlo Rovati, Director of the Department of Sociology, Università Cattolica del Sacro Cuore
Giancarlo Rovati, Direttore Dipartimento di Sociologia, Università Cattolica del Sacro Cuore
