On The Move – The Roadshow Stops in Rome
Wednesday 10 April 2013
“On The Move” is a year-long journey across Italy, featuring competitions and traveling events, which will conclude in early November in Milan. This initiative focuses on key themes: youth, future, and change. The connection between youth and the future is crucial for the continuity of life. Without young people, there is no future, and a society without a vision of the future loses its drive to create the next generation.
For young people to bring about change and overcome the current uncertainties in society, they must learn what the ancient Greeks called the “art of living”: recognizing their abilities, articulating them, and seeing them flourish. This art of living enables youth to reconnect with themselves and start planning their future, despite any legitimate uncertainties.
Pubblicità Progresso’s aim is to engage both young people and adults. Through research and conferences, the initiative seeks to explore and reflect on the need to revitalize the “youth-future” connection. Through competitions and traveling events, it also helps young people discover their desires, intuitions, and abilities, enriching their awareness and supporting their development.
“On The Move” makes a stop in Rome on April 10, 2013.
Speakers:
Franca Faccioli, Professor of Public Communication, Social Communication, and Campaign Design, Sapienza University of Rome
Alberto Contri, President of Fondazione Pubblicità Progresso
Paola Panarese, Professor of Advertising and Integrated Communication Strategies, Sapienza University of Rome
