Event & Exhibitions

On Thursday, June 7, at Sala Dino Buzzati in Milan, the fourth edition of “Reinventing” kicks off at 10:00 AM. This event, dedicated to innovation and development in fundraising, social communication, and CSR, is promoted by Atlantis Company.

The program includes prominent speakers, case studies, testimonials, and the presentation of a new Emotional Marketing study related to fundraising. The event aims to:
Raise awareness of the growing social impact of the third sector.
Foster networking opportunities.
Explore new trends and future developments.

Anche quest’anno l’evento unirà piccole e grandi associazioni non profit, referenti per le attività legate al sociale di grandi aziende e fondazioni, esperti di comunicazione sociale, i media legati al mondo del sociale, studenti e, più in generale, chiunque sia appassionato di non profit.

Organizations such as OVS, Auchan, Fondazione TIM, CBM Italia Onlus, and Greenpeace will share insights into their strategic decisions, challenges faced, solutions adopted, and future perspectives in fundraising and corporate social responsibility.
Notable speakers include:
Paolo Foschini, journalist from Buone Notizie at Corriere della Sera.
Paolo Iabichino, communication expert.
Alberto Contri, President of Pubblicità Progresso, who will discuss recent trends in social communication. Special moments will include:
Contributions from coach Francesco Chiappero.
Performances by the B-Livers and La Stravaganza Onlus.

During the fundraising session, an innovative study on donor behavior will be presented. Francesco Quistelli, CEO and Founder of Atlantis Company, will unveil the “Fundraising Italia 2018” research, which analyzes emotional contexts to define the ideal target audience for each non-profit and the best strategies to cultivate a loyal donor base.
The survey will also feature insights into consumers’ perceptions of the relationship between the profit and non-profit worlds.

Reinventing offers a unique opportunity to hear firsthand from those shaping new paths in fundraising and social communication. Attendees can:
Share experiences and best practices.
Learn from innovative and established strategic approaches.
Network with professionals committed to driving sustainable social change.

Moderators:
Nicoletta Polla Mattiot, Director of HOW TO SPEND – Il Sole 24 Ore.
Luciano Moia, Editor of Noi famiglia & vita at Avvenire.
Francesco Quistelli, CEO of Atlantis Company.
Key Theme: “Challenge: reinventing to recreate the future every day.”

Participation is free, but registration is required, and spaces are limited. To register and view the complete program, visit the dedicated website.