Communicating and Promoting Health in the Age of Social Media
On May 24, a conference will be held in Milan on the topic of health promotion, aimed at increasing citizen participation. The event, titled “Communicating and Promoting Health in the Age of Social Media”, will consist of two working sessions and a roundtable dedicated to institutions, discussing the impact of social media on healthcare.
The program will explore the importance of new forms of communication in promoting health information and citizen participation. It will examine how and to what extent new media influence relationships and the way people experience and share health-related information. The event will also evaluate how essential it is for institutions to be “social” today.
This initiative is aimed at professionals in the healthcare sector, but may also be of interest to anyone working or studying in the field of health communication. The event will begin at 9:00 AM at the IRCCS – Istituto di Ricerche Farmacologiche Mario Negri in Milan, located at Via La Masa, 19. The day is promoted by the Medical Informatics Laboratory of IRCCS – Istituto di Ricerche Farmacologiche Mario Negri, in collaboration with Fondazione Pubblicità Progresso, and is supported by Healthware International and DNM srl.
Experts invited to speak include: Silvio Garattini, Eugenio Santoro, Maurizio Bonati, Paola Mosconi, Daniela Rodorigo, Roberta Siliquini, Luca De Fiore, Cristina Masella, Andrea Farinet, Isabella Cecchini, Walter Quattrociocchi, Cristina Cenci, Alberto Contri, Guendalina Graffigna, Roberto Ascione, and Alessandro Lovari.
The event program is available
The event will be streamed and discussed on Twitter using the hashtag #salutesocial.
Follow the event on Facebook
Participation is free, but registration is required. Please download the attached form and send it, completed, to c.dondini@pubblicitaprogresso.org or fax 0258307430.
