The Pubblicità Progresso Media Library is a resource that the Foundation makes available to anyone who, for professional or academic reasons, wishes to deepen their knowledge of social communication.
To date, the Media Library has collected over 3,000 outstanding social campaigns from around the world, divided into 32 thematic categories, constituting a valuable selection that allows for the analysis of the languages used in different countries, from the origins of social communication to the present day.
Through this unique selection of national and international campaigns, the Pubblicità Progresso Foundation aims to contribute positively to a greater understanding of social communication among communication professionals in NGOs and ministries, stakeholders and the general public.
The purpose of the Media Library is also to promote research and study, knowledge of languages, and to stimulate debate and analysis on communication in the Third Sector.
For these reasons, all advertisers – companies, public bodies, local authorities, consumer organisations, NGOs, non-profit organisations, etc. – are invited to submit their campaigns in order to share their experiences with other stakeholders/experts in the world of communication, with the aim of having them included in the Media Library if they are of particular quality.
The campaigns contained in the database may be used for educational, professional and non-commercial purposes only. Users of the site are prohibited from reproducing, storing, distributing or selling the campaigns without the prior written consent of the owner of the intellectual property rights to the campaign. Registration is required to freely consult the Media Library.
