Assolombarda and Pubblicità Progresso: the Regista D’Impresa project
The Pubblicità Progresso Foundation has recently collaborated with Assolombarda Confindustria Milano Monza e Brianza on the realization of the REGISTA D’IMPRESA competition for Milan’s film schools, this year dedicated to the themes of mechatronics. The project started with a training workshop on social communication aimed at the students participating in the competition, conceived and organized by the Pubblicità Progresso Foundation with the aim of guiding them towards the creation of effective communication consistent with the objectives set. The training course was held by some of the most appreciated professionals in the world of communication.
The Regista d’impresa project aimed to promote quality communication that contributes to building a favorable environment for the dissemination of the work culture of the mechatronics sector and the Italian professionalism that needs renewed professional skills. The competition saw the participation of 12 young videomakers from six important academic realities in Milan (Iulm, Universit Cattolica-Almed, Politecnico, Ied, Naba, Civica Scuola di Cinema di Milano)
The award ceremony will be the occasion to declare the winner and see the works created, all aimed at enhancing the activities and vocation of companies in the mechatronics sector and promoting the repositioning of the metalworking sector.
Go deeper, read the article During the award ceremony on November 7th, Alberto Contri, President of the Pubblicità Progresso Foundation, awarded the “Pubblicità Progresso” prize to Alessandro D’Onghia and a special mention for directing to Chiara Leonardi (watch her film). Watch the video of the award ceremony.
