“Gender Parity in Government”
“A truly great example for the whole society.” This is how the President of Pubblicità Progresso commented on the government’s decision to be composed of half women.
The valorization of women’s role in society is precisely the goal of the social communication campaign “Focus on Yourself”.
A few weeks ago, the new campaign promoted by the Pubblicità Progresso Foundation was officially launched, entirely focused on the theme of gender mainstreaming, to enhance the role of women in society.
The news that half of the ministers in the new government are women has been greatly appreciated by President Alberto Contri.
The Ministry of Equal Opportunities has disappeared, but gender equality is present in the composition of the government.
Alberto Contri adds: “The Renzi government starts off strong on the front of equal opportunities: the ministry has disappeared, but gender equality, the theme on which Pubblicità Progresso has based its annual campaign, has already been achieved in fact, with an equal presence of male and female ministers in the new executive. It’s a truly great example for the whole society. On our part, we offer our best wishes to all ministers to help Italy get out of the quagmire, demonstrating that gender diversity is a richness, and that competition lies in applying the highest level of competence.”
