GrandPrix advertising strategies, Pubblicità Progresso awards the Municipality of Milan
The GrandPrix Advertising Strategies, Italy’s most prestigious award in the field of branding and communication, has reached its 26th edition.
The GrandPrix final ceremony was held on Wednesday, May 29th in Milan, in the prestigious setting of the Teatro Nazionale, in front of a live audience of two thousand people and streamed live online.
As usual, Pubblicità Progresso was invited to award a special prize to a significant campaign or initiative in the social sphere, and for 2013, the credit goes to the “Maggio Sociale 2013” project of the Municipality of Milan. Alberto Contri, President of Pubblicità Progresso, awarded the prize to the councilor Majorino:
“The recognition of the Municipality of Milan’s Maggio Sociale 2013 initiative aims to underline the great importance of events for social causes that do not remain isolated, but create a structure of relationships with continuous activities, seeking to pool the best of what is done by the municipal administration, the ASL, the private social sector, and the world of associations and volunteering. An intelligent way to promote real social cohesion, which we hope can be extended to other months of the year.”
